2 四月 2018 — With all the focus on financials, companies often overlook brand strategy during M&A. Nick Cooper explains how brand decisions can be critical indicators of survival for tech brands.
14 三月 2018 — There’s no doubt Uber has revolutionized the taxi industry, but will it be able to do the same for public transit? Here’s why empathy will be key to its success.
8 三月 2018 — This March we’re celebrating 18 of the women leaders of Landor who head our offices, inspire our client teams, and lead our work around the world. Join us as we go Inside the Studio.
20 二月 2018 — What are the takeaways from the 2018 Olympics? Our Landorians in Dubai, Shanghai, New York, and Tokyo provide their insights on branding at this year’s Olympic Games.
15 二月 2018 — Gong Xi Fa Cai! From all of us at Landor, best wishes for a happy Chinese New Year and a prosperous 2018!
7 二月 2018 — Who were the brand winners of Super Bowl LII? Christopher Lehmann lays out the plays of the game—and the biggest fumbles of the day. Here's what you need to know.
30 一月 2018 — Personalization and customization can be tricky territories for brands: How much is enough, and how much is too much? Mary Zalla, Landor's global president of consumer brands, weighs in on how brands can find the right balance.
25 一月 2018 — How do we create breakthrough strategy and design for our clients? Where do designers gain inspiration for their work? We're going Inside the Studio with Mike Alderson, the founder and creative director of ManvsMachine, a Landor Group company.
24 一月 2018 — Cities are many things: centers of history, cultural melting pots, even hiding places. And they are also brands unto themselves. Ronita Mukerjee draws inspiration from her travels as she gleans three key branding lessons from cities.