CES 2018: Six trends shaking up industries

19 January 2018 — From voice technology to connected ecosystems, CES 2018 brought numerous new products to the fore. Senior strategists Jessie Behm and Kim Tan lay out the six trends you need to know.

By Jessie Behm and Kim Tan

So long “word of mouth.” Hello “word of eye.”

4 October 2017 — Word of mouth has long been a successful mechanism for marketing and branding. But is it still relevant today? Lulu Raghavan explains why “word of eye” should be the new focus for brands.

By Lulu Raghavan