17 September 2018 — Let’s face it—finance is stressful. Whether you’re saving or spending, paying or borrowing, it’s rarely a simple process. Landor helped FlexiGroup reposition its Skye credit card, giving customers a reason to breathe easy.
28 August 2018 — How do we create breakthrough strategy and design for our clients? We’re going Inside the Studio with managing director Lulu Raghavan and design director Hiren Dedhia to find out.
11 September 2018 — The need for brands to evolve has never been greater. Prachi Tiwari lays out three examples of revolutionary, adaptive brands and shares four tips to help brands effectively manage change.
16 July 2018 — 10 insights. 6 panelists. 1 conference. Shaumil Poojara shares ten learnings from the Ladies Who Lead—Women on Top panel featuring Landor's Lulu Raghavan.
14 July 2018 — Today's world has bred a growing desperation among agencies to win new business. Nick Foley discusses the path forward for equitable pitching relationships.
11 July 2018 — As attitudes and patterns of consumerism shift, brands need to think about their place in the new economy. Ashling Withers weighs in on how to keep up in this landscape.
10 July 2018 — Following Australia’s car manufacturing exodus, many brands seem to have forgotten their most valuable assets. Nick Foley explains why marketers need to remember that loyalty is a two-way street.
It’s never too late to go direct: Why FMCG brands have the right to win in a direct-to-consumer market
9 July 2018 — When it comes to fast-moving consumer goods, direct-to-consumers strategies cannot be overlooked. Mary Zalla, Landor’s global president of consumer brands, explains why the time is now for D2C branding.
8 July 2018 — What’s empathy got to do with it? Freddie Luchterhand-Dare takes an in-depth, insightful look at why empathy is imperative for modern brands.
7 July 2018 — In a world of constant change, AI is the latest shift brands are working to reconcile. Daye Moffitt explains three considerations all brands should know.
Branding and the World Cup: How Nike is aligning with the Festival of Football in Russia, via Brazil
5 July 2018 — With the World Cup in high gear, brands are looking to capitalize on a passionate sports audience. Executive creative director Shaun Loftman explains why Nike’s strategy is particularly winning.
27 June 2018 — What were the high points of this year’s Cannes Lions International Festival of Creativity? Lulu Raghavan, managing director of Landor Mumbai and juror at Cannes 2018, shares her perspective.