8 February 2017 — How do you manage an agile brand? Our Brand Community Model is the path to the future—and the surest way for brands to hold their edge in a constantly shifting marketplace.
2 June 2017 — Historically, luxury brands and control have gone hand in hand. But does that model work today? Charlie Cookson explains why giving up a little control and getting savvy on digital channels is key for modern luxury brands.
30 May 2017 — What makes opening a package an experience people want to share? Ryan Shaw lays out seven principles that can help brands win with consumers.
29 May 2017 — How do we create breakthrough design for our clients? Where do our designers gain inspiration? We’re going Inside the Studio with Landor Paris' Tristan Macherel to learn more.
19 May 2017 — In this interview with Stratégies, Luc Speisser, regional strategy director of Landor in Europe, the Middle East, and Africa—and newly elected president of the ADC (l'Association Design Conseil)—discusses branding, his career, and his approach to strategic thinking.
24 April 2017 — How do we create breakthrough design for our clients? Where do our designers gain inspiration? We’re going Inside the Studio with Landor China’s David Mineyama-Smithson to learn more.
29 March 2017 — “Hey, Siri…” “Okay, Google…” “Hey, Alexa…” We all know what’s next: cue a human talking to a robot. Peter Knapp explains why AI brand voice will become increasingly important as the technology continues to advance and expand.
22 March 2017 — Packaging is no longer just about great design. Brands want their packaging to help them integrate into consumers’ lives. Peter Knapp discusses the opportunities and challenges of digital packaging.
21 March 2017 — In this interview with BestMediaInfo, Lulu Raghavan discusses her experience at Landor working in four different offices, founding Landor Mumbai, and starting her career as a naming consultant.
20 March 2017 — How should brands be managed today? When is risk a good thing? Nick Foley weighs in on why getting rid of the brand governance handcuffs is key to success.