Tessa Westermeyer

Tessa Westermeyer is general manager and executive creative director in the Geneva office of Landor Associates, responsible for the creative leadership of Procter & Gamble (P&G) brands including Always, Eukanuba, Febreze, and Secret in addition to accounts including the City of Roanoke, Virginia, and the Roanoke Region, the Sunglass Hut, and U.S. Cellular. She is also the new business lead for all beauty business.

Tessa graduated from Nottingham Trent University in England with a BA in graphic design. After graduating, she worked as a design editor for Mitchell Beazly Publishing in London. In 1988 Tessa moved to the United States and worked as an in-house designer for Cincinnati-based Chiquita Brands. After two years she moved to Wolf Blumberg Krody design and advertising, where she was quickly promoted to design director, leading creative teams for clients, including Gatorade, Hasbro, Lipton, P&G, and Pepsi.

In 1994 Tessa joined FRCH Design as creative director, focusing on environmental branding and communication, interior design, architecture, and planning. After four years she was promoted to vice president creative director and managed multidisciplinary design teams creating brand experiences for clients, such as Coke, Disney, Federated Department Stores (Macy's), Paramount Parks, Sony, Starbucks, and Timberland.